I've decided to go ahead and ask for preliminary funds for this. We can work out the exact details of the airdrop later on, but I feel that we're pretty far in the process.
My plan at the moment is:
Securing funds (750$ in ETH) to get exposure on airdropalert.com (and all of their social channels). I think that it is important to get exposure for the airdrop. Airdropalert.com is the largest entity listing these kind of things, and smaller entities are largely leaching off of them, so getting exposure on there I think means getting exposure along a wide spread of airdrop-listing entities.
I think that the feedback that LifeThruGrace gave is very valuable, and the last thing I would want to, is to throw away BBP. So it's probably best to include the need to subscribe to a special 'BiblePay-Airdrop' Telegram group. Telegram is linked to your telephone-number, so adding this will reduce the ability to game the system.
I'd rather not do this, because I would also like to appeal to crowds outside of the normal airdrop clique (who use Telegram in masses, because it's often an requisite for an airdrop), but maybe it's for the best.
I would like to request 1M BBP. Which is about 2000 dollars. And I want to use this money to get exposure and get a first 'batch' of airdroppers on board. We can then review the data and see if we want to prolong the airdrop (I can ask for budget each month).
Let's say that we can get 50 long-term Miners on board each month because of the airdrop. I think that would be very much worth it.
The beauty is that we can check the data and see what airdroppers do after receiving the airdrop (selling everything or continue to mine).
I think that the P2P budget is best suited for this (although it could also be PR).
If most people think that 10.000 BBP is too much, I'll gladly slash it in half
I'm open for all feedback.